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Personalized fitness and nutrition coaching for results that last.

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Does this sound like you?

  • You want to improve your health – but you don’t know where to start.

  • ​You’re struggling to achieve the weight and body type that reflects how you want to look.

  • You’ve wasted time and money on fad diets and plans that don’t bring results.

  • ​You’ve exhausted your options, and you’re struggling to identify your next step. 

After trying plan after plan that didn’t deliver results, you’re feeling defeated, frustrated, and ready to give up on ever achieving the health goals you set for yourself. 

You deserve clarity about how your body works, and a plan to help you achieve the results you want. 


"I’m Ashley, founder and owner of Poelhuis Performance Coaching. When you work with me, you get customized coaching that guides you in achieving your goals – whether that’s building strength, achieving your ideal physique, or improving your health and wellness for good." 

poelhuis performance coaching

get a plan

Get daily, step-by-step actions laid out in a unique plan that’s curated for your body and your specific goals. 

poelhuis performance coaching

Gain Confidence

Confidence comes when our outside matches the vision we have of ourselves in our head. Through coaching, learn how to align that version of yourself with how you look and feel.

poelhuis performance coaching

achieve long term


Sustain your success for a lifetime by designing the life you want through intentional habits built around nutrition, movement, mindset, and recovery. 

When you work with me, you’ll: 
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Every body is different. So why settle for a plan that’s not built for you? 

Get coaching with Poelhuis Performance Coaching and empower yourself to live the life you want in a body you love.  
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Get coaching with Poelhuis Performance Coaching and empower yourself to live the life you want in a body you love
Ready to start your health journey? 
Get coaching
Submit a brief application outlining your health goals, and we will schedule a call where we’ll discuss your application to determine if online coaching with me is the right fit.   
design your plan
Together, we’ll design a customized fitness program based around training, nutrition, and recovery to help you achieve your specific health goals. We'll check in online weekly to track your progress, and you’ll have 24/7 messaging access to me so you’re never alone in your journey. 
establish healthy habits for life
No more yo-yo dieting or New Year’s resolutions. With Poelhuis Performance Coaching, you have a partner to walk through your goals with together, and be empowered with the tools and mindset you need to get and keep the results you deserve.  
Online Personal Trainer
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Why Poelhuis Performance Coaching?


I’ve been in your shoes. After an injury in high school left me in chronic pain for two years, I was in the same place you might be in now: exhausted, frustrated, and defeated, stuck in a cycle I couldn’t escape. 

But during an empowering recovery process after two surgeries, I discovered what my body was really capable of. I learned that I could take control of my health and wellness.


Now, I have achieved more than I ever thought possible.  Because I’ve seen the effects in my own life, I am dedicated to helping you discover what’s possible for yourself, too.

What my clients have to say...
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"Over the past few months working with Ashely has allowed me to gain a better perspective on my health and well-being. With Ashely’s expert knowledge in health and fitness I have personally been able to change my relationship with food and exercise. Not only am I achieving my goals but I am continuing to surpass them. The benefits for me personally are reflected in my health, the energy I feel from training is just awesome. I would strongly recommend working with Ashely for any personal goals you have in mind!" -Joanna

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"Ashley was a great personal trainer. She was humble and made sure we met my goals. I had some shoulder problems that limited me on some workouts and she did her best to make sure my shoulder would not hurt in circuits. She was one of the best trainers I have had and would highly recommend her with any fitness questions or health related topics. She knows her stuff and understands life happens to some of us and we get distracted. She will put you right back on track"- Frank 

"Ashley was a great personal trainer. She was humble and made sure we met my goals. I had some shoulder problems that limited me on some workouts and she did her best to make sure my shoulder would not hurt in circuits. She was one of the best trainers I have had and would highly recommend her with any fitness questions or health related topics. She knows her stuff and understands life happens to some of us and we get distracted. She will put you right back on track"- Frank Acosta


"Ashley has been an incredible coach since we started three years ago. She takes a holistic approach to health that includes focusing on physical fitness, mental and emotional health, diet and nutrition, and rest. This holistic focus and her unwavering support, push, and understanding have helped me reach some daunting weight loss goals. I absolutely recommend working with Ashley if you have your own weight loss, fitness, or lifestyle change goals."- Alex 

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"Ashley is one of those people that I just love being around. To have the opportunity to work out with her help is something that has been making all the difference for me. She is very kind, motivated, and always encourages me to keep going. One of the things that sets her apart is that she actually cares about me, not just about my weight or the shape of my body. The help that she gives me really pushes me to be the best version of myself. Besides that, she is very qualified and capable of helping me to achieve my goals and is someone who I can trust and rely on." -Carla 


"I really recommend working with Ashley: For the first time I am learning a lot about nutrition, about what my body needs, and how small changes make such a big difference in the long term. Ashley's training plans feel like they are about long lasting changes rather than quick fixes. I also feel more motivated than ever, knowing that I am accountable in our regular check-ins, but also that she never makes me feel guilty for getting off track and brings a lot of positive energy!" -Emeline 

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"I live in the US, but take part in Ashley's online program. She makes things super easy for me and regularly checks in on me 2-3 times a week. The resources and advice she's given has been top notch. I started in January with a broken foot, yet she still managed to help me lose 34 pounds! The program she gives is easy to follow and is quick to respond if I have any questions!" -Ryan

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"I've been working with Ashley for 2 years now and I can't even begin to describe the huge positive impact she has brought to my lifestyle and overall condition! I now have much more energy, strength, and am much healthier. Ashley helped me develop lifelong healthy habits and the right focus on my wellbeing as well as great advice on how to eat and move." -Toni


"I had put on a lot of weight over the course of a couple of years and I was unhappy with my body and wanted to lose weight and build muscle in a way I could keep doing forever. Ashley was very methodological, provided lots of information and was friendly, open, knowledgeable, positive-thinking. These days I weigh a very stable 76-78kgs and couldn't have imagined this before we started our work together." -Andras 


"I started working with Ashley 6 months ago with the goal of setting up healthy habits and stopping the 'yo-yo' effect with my weight - and guess what? I am now 10 kilos down, feeling way better and stronger than I ever been... I am learning with Ashley how to set up healthy goals in terms of nutrition and workout without changing my entire life ( which is super important to me). I am really happy with what I have achieved so far thanks to Ashley and can't wait to see what the future will bring me. If you are looking for a reliable, professional, and 'fun-to-work 'coach Ashley is your woman!" -Claire 


"I did the 3 month trial with Ashley and couldn't be more happy with the results! Coming in my main goal was to respect my limits and change my mindset about my body. Today I can say that even though I'm still not there on my weight loss goal, I learned the path to reach it.

With Ashley I always felt comfortable to talk about everything, never felt pressured or guilty if I couldn't exercise. Her nutrition plan also helped me immensely.

Could not recommend a better trainer!"- Lara 

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"After years of struggling to lose weight by myself with very little results, I contact Ashley and she has proven to be nothing less than a miracle worker. In just five short months I've managed to reach my ideal weight and go from a sedentary and unhealthy lifestyle to eating better, exercising 4-5 times/week and actually enjoying it. Having Ashley to guide me through this whole process and keep me accountable has proven invaluable. I've found her to be the perfect mix of tough and encouraging ...

In short Ashley is great and I wholeheartedly recommend her to anyone looking to improve themselves! She's friendly, knowledgeable and most of all, effective." -Bogdana 

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"Ashley introduced me to amazing new way of exercising which I immediately found challenging yet fun... She's motivating, positive and understanding...What makes working with Ashley different is her incredibly warm and encouraging personality. She'll push you, but also make you feel like you can accomplish anything. 

Ashley is nothing short of fantastic...A serious professional, a kick ass trainer, kind, motivational and engaging - by far the best trainer in the city." -Karla 

It's Time To make your goal a reality

Do I have to go to the gym?

No – all fitness programming is designed to fit into YOUR schedule and YOUR preferences which means that home workouts, light home equipment or gym options are available.

What if I have never worked out before?

No problem! I program all fitness work to begin with the basics so you can build up strength and technique with good form to prevent injury and progress at a speed that is appropriate for you and your goals.

I already train regularly but need some nutrition help – can I get coaching for only nutrition?

Yes! I have several coaching packages including nutrition-only and fitness-only packages so you can customize the kind of coaching you need to match your goals. 

Am I able to purchase coaching for a family member or friend?

Let’s chat! Coaching can be an incredibly thoughtful gift for family members, partners, or friends. One of the key items needed for success is an individual’s desire to be coached, therefore coaching can make a great gift for those who are already eager to pursue it. It usually is not the best surprise gift, so I always chat with someone before purchasing to assess if coaching is the best gift idea for their recipient.

Do I have to track all my food the whole time?

My coaching methods involve the flexible dieting approach. Tracking food is a part of that approach for a period of time. I do encourage my clients to try tracking for a period of time, but it is not the exclusive method I use. I always work with each client to determine which food tracking strategy will work best for them and their goals.

What does your approach to personal fitness look like? 

I created Poelhuis Performance Coaching to help you think like an athlete and focuses on performance in four different areas:

  • Mindset

Your mindset determines your success. Consistency is key to helping you reach any goal, whether you want to lose weight, build strength or muscle, or develop lifelong healthy habits, and you can make small changes over time to achieve those goals. Mindset is the foundation that allows you to build those consistent habits. And mindset must be developed like any other muscle.


  • Training

Every body is different, and you deserve to find a training style that motivates you, excites you, and helps you get results. I specialize in bodyweight strength and functional training to help individuals feel strong, capable, and confident in a body they love. 


  • Nutrition

You are what you eat! Nutrition is the driving force behind any fitness goals, which is why we create a nutrition program that’s tailored to your training, preferences, and lifestyle while being balanced in macronutrients to support your body as you pursue your goals. 


  • Recovery

Recovery is the most underrated aspect of health and fitness. In a fast-paced world full of stress, rest and relaxation is essential to calming the mind and preparing the body for peak performance. Finding the right balance is key, and will be a prominent feature of your training program.

Do you do in-person training? 

Currently, I only offer online personal training services.

What if I don’t see results? 

I guarantee results – after all, this should be the last fitness plan you ever need! If you’re putting in the work but not seeing the results you want, I offer a money-back guarantee agreement, provided you complete all required steps as outlined in your contract. 

I’m interested in training, but I’m not sure if I can start now. Can I still apply? 

Please do not schedule a call if you are not able to begin the program immediately.

Have a question that isn't answered above? Feel free to contact me.


Otherwise, it's time to finally get the results you deserve!

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It's time to start living the life you want in a body you love..

Poelhuis Performance Coaching

"Your health affects every part of your life. I am dedicated to helping you take control of your health so you can live the life you want without restrictions, with the freedom to pursue your dreams. We only get one life, and it is my mission to help you live yours to the fullest."

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+31 6 226 114 96
Javakade 174
1019 RW
Amsterdam NL

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